Business partnership with Sun* Inc.
Bloom&Co., Inc. will form a business alliance with Sun* Inc. (Headquarters: Chiyoda-ku, Tokyo, Representative Director: Taihei Kobayashi, hereinafter Sun*). Through this alliance, we will capture customer insights and support the development of customer-oriented services that will greatly contribute to business growth.
With the rise of digital technology, digital transformation (DX) is accelerating across all industries. Beyond simply implementing DX for operational improvement and optimization, it is critical to design digital systems and services based on customer insights and customer-oriented marketing strategy to deliver sustainable business growth.
Bloom&Co. provides support for formulating and executing customer-oriented marketing strategies for businesses including global companies, listed companies, and start-ups. Bloom&Co. has delivered extensive business growth by providing comprehensive end-to-end support from strategic research to mass marketing, digital marketing, strategic PR, distribution strategy and more.
Sun* is a digital creative studio with more than 1,500 engineers and creators in 6 cities in 4 countries, mainly Japan and Vietnam. So far, the firm has been involved in product development for more than 300 companies, providing one-stop services from concept design to product design, development, and operation, and have supported corporate DX.
The business alliance between the two companies has made it possible to incorporate customer-oriented marketing strategies into service design and development to deliver sustainable business growth. In addition, based on our experience operating globally and expanding overseas, we will deliver comprehensive support for "customer-oriented DX" not only in the Japanese market but also in the rapidly growing Asian market.
